Frequently Asked Questions
Everything you need to know about the ICI platform, pricing and support.
What do I need to get started?
To kick off your incrementality journey, all we need is your data! Ideally, you should have access to campaign, customer, and sales data, though some of these may be optional depending on your objectives. Our experts will guide you through the data integration process and help you understand what's possible based on the data you have. Our platform also automatically incorporates external data and multiple models to begin measuring results.
How do you price your platform?
Our platform is available through a single annual subscription, which includes all modules. The pricing is tailored to your data and marketing maturity level. Once we understand your specific needs, our experts can provide you with an estimate.
How do you support your customers?
We offer complimentary 24/7 chat and email support to all our customers. You can reach out to our support team through these channels to report any issues. For critical matters, our team will arrange video calls with our experts to ensure a prompt resolution.